Join the Waitlist (it's free)
You can't live without toilet paper
but you can live without climate guilt
Find thousands of eco-friendly products fast while you shop on your favorite sites
See through advertising
While you shop, know which products or brands are worth swapping out because they're contributing to climate change.
Find better alternatives fast
Swap products out for eco-friendly alternatives that align with your values and budget in one click.
Have a voice in What companies Do
Join thousands of others in directly encouraging your favorite companies to be more sustainable (coming soon).
HOW IT WORKS
Add to Chrome in seconds
It's free and takes two clicks.
Shop on your favorite sites
We'll tell you which products are contributing to climate change
and help you find better options in your budget.
A little about us
True Label is a project started by Jamie, an outdoor adventurer and technologist from companies like Dropbox & Glossier. After seeing how difficult it is for people to help combat climate change and businesses prioritize sustainability, he quit his day jobs to empower people and their communities to be a part of the climate change solution.
Get in touch
"Don't know where to start to help combat climate change?
Tom, socially conscious shopper age 29