Join the Waitlist (it's free)

Feeling helpless about climate change? Start here.

Combat climate change while you shop on your favorite sites.




Add to Chrome in seconds

It's free and takes two clicks.


Shop Normally

Shop on your favorite sites like Amazon.


Help Combat Climate Change

We'll tell you which products are contributing to climate change and help you find better options in your budget.

See through advertising

While you shop, know which products or brands are worth swapping out because they're contributing to climate change.

Find better alternatives fast

Swap products out for eco-friendly alternatives that align with your values and budget in one click. 

Have a voice in What companies Do

Join thousands of others in directly encouraging your favorite companies to be more sustainable (coming soon).


A little about us

True Label is a project started by Jamie, an outdoor adventurer and technologist from companies like Dropbox & Glossier. After seeing how difficult it is for people to help combat climate change and businesses prioritize sustainability, he quit his day jobs to empower people and their communities to be a part of the climate change solution. 

Made with love in Seattle